The #1 Sales Skill

ListeningClient facing skills (also known as sales skills and interpersonal skills) are essentially the skills of a very good conversationalist. Good conversations can lead to connection, mutual respect, and understanding (not necessarily agreement.) They can precipitate new, and strengthen existing, relationships. They also reveal character, and can cause two people to become fast friends, be indifferent to one another, or to avidly avoid one another for the rest of their lives.

While the overt medium of conversation is language, the covert media are also highly influential, and they are numerous. In no particular order, they are the voice, the body’s gestures (including the effective use of ears), and the symbolic power of clothing, grooming, and other signs of social status, such as your resume, alma mater, and accent—to name just a few.

If you misuse words—for instance, if you say “irregardless,” instead of “regardless,”—some of your listeners will write you off as half-educated.

If you interrupt someone even once (without apologizing), they may decide it’s not worth their time getting to know such an egotist.

If you don’t look at the other person when you speak, or when you listen, they may conclude that, at best, you are shy and at worst, you’re shifty, unreliable, or maybe even crazy.

If you consistently demonstrate that you either have not heard or understood what the other person has said (because you’ve been busy composing your clever retort rather than listening) they will most likely conclude that it will be difficult to do business with you.

And if your speaking voice lacks an adequate range of volumes, pitches and speeds, or if your speech is laced with “likes, you knows, I means, uhs, uhms, and ers,” your partner in conversation will have a difficult time concluding that you are a bright and talented individual.

But all is forgiven if you are deeply curious about other people. Good conversationalists, and good sales people, are curious. Really curious, not only because they want to make the sale, but also because they are just plain old curious about people and the world.

And if, in addition, you are endlessly interested in others, not because you want to sell to them but because you really do have the capacity to empathize with them, to see the world as they see it (not necessarily agreeing with them), then you can screw up all the things I mention above—misuse of words, interrupting, lack of eye contact, and speaking in a dull-as-dishwater voice—all of these rules you can violate with impunity if only you listen, really listen, and show them that you’ve listened and understood, and made them feel heard.

 

 

Sims Wyeth & Co. provides public speaking coursesexecutive speech coachingpresentation skills trainingvoice and speech trainingspeech writing, and courses that address stage fright, body language, presentation strategy, and effective use of PowerPoint, all of which contribute to greater executive presence and personal impact.

 

Public speaking requires self-mastery

public speaking and jiggling kneesI am in and out of major American corporations as a consultant, a career which allows me to observe the good, the bad, and the ugly in presentation of self, and presentation of thinking.

I hate to get real tactical-practical on the presentation skills continuum, but somebody’s got to say something. People who jiggle their knees while talking are not doing themselves any favors.

I was sitting across a desk from a young guy and could see that his knee was going up and down like a hummingbird’s wing—so fast you could hardly see it. The rest of him—the part above the desk—was vibrating slightly.

When he got up to present, the amount of extraneous presentation movement detracted from his credibility as a presenter and limited my ability to listen to him. When I mentioned it to him, he said he couldn’t help it, that he’d always done it, that he was Venezuelan by birth, and that his parents had given him espresso from day one.

I said, “Let’s pretend you have no memory of your past. Just for a few minutes, all your memory chips are erased. Do it again, and stand still.”

He did much better. Then I said, “You are still water. You are calmness personified. You are so still you are like a Sphinx. Try it like that.”

Bingo. Even better. Then he sat down and started jiggling his knee again.

Oh well. Now he knows he can stop when he wants to. I have it on tape.

 

Sims Wyeth & Co. provides public speaking coursesexecutive speech coachingpresentation skills trainingvoice and speech trainingspeech writing, and courses that address stage fright, body language, presentation strategy, and effective use of PowerPoint, all of which contribute to greater executive presence and personal impact.

 

Presentation Tips: All in one book!

Presentation Tips all in one bookHeads up!  Those of you who read Presentation Pointers may be interested in buying a paperback or e-book version of:

A Zen monk had sweaty palms: Pointers on the path to better public speaking

You may be interested because:

  • You are a serious student of the skill needed to speak effectively to groups.
  • You have enjoyed the short nuggets of practical advice that are easy to read.
  • You have friends, colleagues, and direct reports who could use some help.

Or, you have friends, colleagues and direct reports who are expecting a really useful and inexpensive Holiday Gift from you, and you are running out of time.

Don’t worry.  You can give Zen Monk as a New Years’ Gift!  It will set the tone for 2012.

E-books are available at Amazon and BN.com.  Paperback books are only available  at www.simswyeth.com/store.

A Zen monk is a compilation of very short aphoristic pointers about what to do and NOT to do when planning, writing, or delivering a speech or presentation.

Here’s what some people have said about it:

“…luminous insights into the rhetorician’s craft.”
- William Malik, Technologist

“Sims Wyeth’s Presentation Pointers are my favorite regular email messages.”
- Patricia Fripp, former Pres., Natl Speakers Assoc.

“Sims Wyeth is a breath of fresh air in a world of ponderous teachers and all-knowing lecturers.”
-  Charles Reilly, In-Person, Inc.

“Sims Wyeth is a master… his book is an object example: clear, insightful, wise–and a delight to read.”
- Charles Green, Trusted Advisor Assoc.

“For years I have been printing out each oratorical bon mot, and now I will have a single source.”
- John Bliss, BlissPR

“This book is the next best thing to having Sims on your left shoulder…”
-  Charles van Horne, Abbott Cap.

 

 

Sims Wyeth & Co. provides public speaking coursesexecutive speech coachingpresentation skills trainingvoice and speech trainingspeech writing, and courses that address stage fright, body language, presentation strategy, and effective use of PowerPoint, all of which contribute to greater executive presence and personal impact.

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